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Questions regarding impact of e-readers

 
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maggie b.



Joined: 23 Mar 2007
Posts: 2263

PostPosted: Thu Mar 03, 2011 11:26 am    Post subject: Questions regarding impact of e-readers Reply with quote

Last week I bought Jill Barnett's newest book. She has bee a favorite author for awhile so I was surprised to see it was available on kindle only.
I couldn't help but wonder why an author of this caliber wouldn't get a HB book with a full court press of advertising.

Another author I purchased was the same. Experienced. A proven seller. And writing a book about a subject publishers put out in ebook only at a price I can't get a used Harlequin for.

One of my local Borders is closing. So are a local Catherine's and a local restaurant (they deserve to go. High priced bad food is never an option.) With the loss of these three stores, my community loses over 100 jobs. 100 jobs! The restaurant was a victim of bad business practices and lousy cooking, the Catherine's a victim of the economy. But I've heard Borders is dying partly because of their inability to keep up with technology.

All of that stewed together in my brain to come up with a few questions:

1. What kind of job loss impact will the growing emarket have? I don't just mean book stores slowly dying (sob!) but also at the publishing house, what jobs will be destroyed because they ebook cuts them?

2. What affect will it have on quality? Right now, publishers publish much that can be counted junk anyway. But - will they maintain editing standards in this new world order? Or will editors also be victims of the ax, with publishers eventually just making everything available in a sort of publish your own environment?

3. Will we even need publishers? Will authors just be marketing directly to us? (shudder)

4. Will authors find contracts harder and harder to hold on to? If you can't produce within a certain amount of time or sell a certain number will the next step be the ebook, want it or not?

Don't get me wrong. I know digital is the future and I have a kindle - plus kindle for my phone and kindle for my pc. But what it all means remains a mystery to me.

maggie b.
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mariel9898



Joined: 06 Feb 2011
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PostPosted: Fri Mar 18, 2011 7:21 pm    Post subject: Impact Reply with quote

Good post. I don't answers just observations and opinions. I bought a NookColor and I love it, but I've been thinking about these very points. The book publishing industry seems not to have learned a thing from the music industry which is too bad. It will take time but we'll see how everything ends up.

1) I'm not so sure that going mostly digital will affect publisher headcounts very much though I could be wrong. I think the impact will be greatest for the book binding business.

2) As for quality, I think it depends on how the publishers react. I think sites like AAR may get more traffic as people have more choices and want to read unbiased reviews before purchasing books. The better publishers are not going to change their business model. However, anyone can publish their own books very easily today. Both Amazon and B&N have self publishing or print on demand books. Readers are going to have to rely much more on reviews to make decisions.

I think for many authors this will be a positive thing, but it might make for a rough start. They may have to sell their books very cheap (think less than $1) or maybe even free until they have a following. But once they get a following they should have a better time of it financially.

3) I think publishers will not go away. Look at the music industry. It's still dominated by some huge companies, but in this digital age it's much easier (in some ways) for a good band or singer to find their niche. Anyone can now publish their work, if it's good it will catch on. In some ways it will be harder on the writers because they may have to take more of an active marketing role for their books.

4) Publishers will probably play around with the print book/eBook formula. Some books (think Harry Potter) will not be seen in eBook form for many years. Some may be eBook only especially at first.

The bigger picture is the future of eBooks in terms of price and DRM. There are too many people who either don't know or don't care about educating themselves about it and it's a shame because in the long run it might be something that many will wish they had taken the time to think about it.

Right now, you can get lots of free eBooks. You can get almost anything that is out of copyright for free in one form or another, one file type or another. To me that's wonderful because more people will be reading the classics. Most new books remain much too expensive digitally. Publishers should realize that the cost of materials is greatly reduced, the cost of shipping, storing, etc also and should pass those savings on to the consumer. There is no reason that an e-book should cost the same or more than a physical book. Yet many are the same price.

Another problem we will face is that of DRM or digital rights management. As far as the laws go it's a huge gray area that will be probably be cleared up by a bunch of lawyers. A lot of people don't care for eBooks because when you buy an e-book you are not actually buying a book, but rather the right to read the book. Well, what exactly does that mean? If I buy and eBook from B&N for my NC and it has DRM it means I can only read it on my NC. What if B&N goes bankrupt? What if I decide I'd rather have a Kindle? Shouldn't it make sense that I could keep a backup of what I paid for so I can keep it and read it on whatever device I have now and whatever one I might have in the future?

This is where the real battle and confusion lies. It is still a mystery. We can only wait and see. But we also need to make informed decisions about this.
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maggie b.



Joined: 23 Mar 2007
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PostPosted: Sat Mar 19, 2011 9:59 am    Post subject: Re: Impact Reply with quote

mariel9898 wrote:


Another problem we will face is that of DRM or digital rights management. As far as the laws go it's a huge gray area that will be probably be cleared up by a bunch of lawyers. A lot of people don't care for eBooks because when you buy an e-book you are not actually buying a book, but rather the right to read the book. Well, what exactly does that mean? If I buy and eBook from B&N for my NC and it has DRM it means I can only read it on my NC. What if B&N goes bankrupt? What if I decide I'd rather have a Kindle? Shouldn't it make sense that I could keep a backup of what I paid for so I can keep it and read it on whatever device I have now and whatever one I might have in the future?

This is where the real battle and confusion lies. It is still a mystery. We can only wait and see. But we also need to make informed decisions about this.


This is my biggest issue with e-books right now. I don't own the book so I can't lend it out, don't have a guarantee of taking it from device to device. And I find my Kindle a little less maneuverable than a book. Finding a scene I want to talk about can take a few, where in a book it rarely did.

The great thing of course is taking advantage of books that are direct to me from the author. I think you are right in that that opens up whole new possibilities for the author. And that's exciting!

But I think this transition will sting a bit as it takes place and that makes me a little scared.

All very confusing issues to me. Thanks for sharing your thoughts - they helped clarify mine a bit.

maggie b.
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xina



Joined: 22 Mar 2007
Posts: 6630
Location: minneapolis

PostPosted: Sat Mar 19, 2011 12:48 pm    Post subject: Reply with quote

I have Kindle on my ipad and iphone. Love it, but I still buy paper books too. I don't think I will ever give that up. I enjoy the huge number of books I can carry around digitally and buy so easily (that's a bad thing at times Smile ), but I still lend out books to my non digital reading friends and I still love the feel of a book in my hand. Going to various bookstores is enjoyable to me and I often end up buying something. I'm not sure I am the norm. It seems like most are one way or the other.
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Linda in sw va



Joined: 27 Mar 2007
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PostPosted: Sat Mar 19, 2011 5:45 pm    Post subject: Re: Impact Reply with quote

maggie b. wrote:
[a scene I want to talk about can take a few, where in a book it rarely did.



This I have trouble with as well, although if I know of a certain word in the scene I can do a search and sometimes find it that way.

Othewise, although I love going into a bookstore and browsing I don't want to read paper books anymore. When I was looking at one of my old paperbacks the other day the print seemedtoo small and hard on my eyes, I've gotten used to being able to adjust font and the gentleness of eink.

I don't have friends that read the same things I do, so lending isn't an issue. My kids and I read some of the same books but that's easy to share.

I don't worry about drm, I take it off everything I purchase so I will be able to move my books to a different device should I choose to switch.

Linda
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melann



Joined: 28 Apr 2007
Posts: 85

PostPosted: Sat Mar 19, 2011 7:09 pm    Post subject: Re: Impact Reply with quote

Linda in sw va wrote:
I don't worry about drm, I take it off everything I purchase so I will be able to move my books to a different device should I choose to switch.

Linda


DRM is the reason I haven't yet bought an ereader. I had been planning to buy an iPod Touch, since you can get apps for most of the ebook suppiers, but now that Apples is making another move in the quest for total ebook domination with this 30% fee deal, I've decided to hold off.

It's feeling more and more like the suppliers of one product (publishers) are out to maximize their profit at all costs, since I just don't see how it can possibly cost as much or more to produce an ebook that can be downloaded 50,000 times as it does to produce 50,000 physical books (particularly hard backs). At the same time, suppliers of the other product (ereaders) are trying to maximize their own profit by tying the ability to read a book to ownership of the ereader. In fact, they say, the ereader is the only thing we actually "own". We just have a license to read the book, not the actual book. The readers of the world are apparently only sheep to be shorn of as much cash as possible.

I've never been comfortable with the idea of removing the DRM, but if the situation doesn't improve I might have a change of heart. I'm particularly offended by the new HarperCollins edict that libraries can only check out an ebook 26 times and then they have to buy a new license. I'm sorry, but that's just wrong. As a taxpayer who's watching libraries struggle, I resent the tax dollars going to a corporation who's overcharging (in my opinion) for a product in the first place, even before the artifical limitations. Only 26 check-outs? What if it were one of the Harry Potter books? What about one of the Twilight books? How much of the library budget would be blown on buying additional licenses? It's far, far cheaper to just buy the hardbacks.

I just can't tell if that's what the publishers want (protect the HB sales, which is what I've previously assumed), or if they plan to establish the artifical limits on checkouts as a way to extort (I'm sorry - boost) ebook revenue since more and more readers are utilizing some kind of ereading device.
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maggie b.



Joined: 23 Mar 2007
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PostPosted: Mon Mar 21, 2011 1:13 pm    Post subject: Reply with quote

xina wrote:
I have Kindle on my ipad and iphone. Love it, but I still buy paper books too. I don't think I will ever give that up. I enjoy the huge number of books I can carry around digitally and buy so easily (that's a bad thing at times Smile ), but I still lend out books to my non digital reading friends and I still love the feel of a book in my hand. Going to various bookstores is enjoyable to me and I often end up buying something. I'm not sure I am the norm. It seems like most are one way or the other.


I buy both also but my concern is that someday I may only be able to buy ebooks. More and more bookstores are closing down. Target and Walmart carry books but not in all that great a selection. Of course there is Amazon but I really enjoy browsing, physically being in the store and spending time with the books.

Right now books like "The Sergeant's Lady" and Jill Barnett's "Bridge to Happiness" are available only in ebook. I mean, there are two ways to look at it - ebooks allow authors who wouldn't otherwise get published to be published. That's a positive. OR ebooks are yet another nail in the coffin of mid-list authors. Rather than spending the money on a print book, a publisher throws the author into the slush pile of digital only books, where if they are very lucky, they get minimal advertising as "Home by Morning" by Alexis Harrington has. If they are unlucky, they have to rely on word of mouth and their existing fan base. Mean while the publisher pushes same ole/same ole novels like Vicky Dreiling's "How to Marry a Duke" at us. If publishers feel like "different" can only exist in the e market, what affect will that have on paperbacks? Will we be completely doomed to a life of Regency England forever?

Obviously I am looking at how e publishing is affecting my authors. The issue with Barnett really shook me up - not that many years ago she was a NY Times bestseller with lots of advertising and hard back books with expensive displays in Borders and B&N. What brought her from that to being ebook only? And why does Susanna Fraser or for that matter Ellen O'Conell get pushed into e only? Are readers really limited in what they read and buy or do publishers create that situation by only publishing what they know absolutely for sure will sell and sell well?

It is frightening to think of how many kids would have missed out on Harry Potter if he only came out in ebook. And yet that was a book that went through many rejections and was not predicted to sell well. I guess my big fear is that publishers are becoming less and less anxious to put "risky books out in pb or hb. Will that then result in an entire market of bland and repetitious? And in me having to search Amazon more and more for anything that looks a bit different than what I read last week?

Or - am I just extremely paranoid and seeing a problem where there absolutely isn't one Twisted Evil

But my main fear is for the authors. At one point do they say enough and spend their time watching CSI rather than writing? And is that point having to sell your book for a buck ninety nine on Amazon?

maggie b.
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Charlotte McClain



Joined: 04 Oct 2008
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Location: Abu Dhabi, UAE

PostPosted: Tue Mar 22, 2011 9:27 am    Post subject: Re: Questions regarding impact of e-readers Reply with quote

maggie b. wrote:

1. What kind of job loss impact will the growing emarket have? I don't just mean book stores slowly dying (sob!) but also at the publishing house, what jobs will be destroyed because they ebook cuts them?


Borders is dying because of poor management decisions. I worked there for 10 years and spent 7 of them watching BINC make stupid decision after stupid decision until I left to teach EFL in Korea.

Publishers won't cut because of the digital switch. Editors, graphic designers, layout people, those will all still be needed. In fact, publishers have already cut many of the people they needed resulting in the poorly edited books coming out now. Agents are the new editors in print. Editors acquire titles and usher them through publication, but the book usually shows up at the publisher pretty much ready to print.

Keep in mind that book superstores are a pretty recent development. The first Borders opened in 1976 I believe. I was working at store 63 of 75 in 1996 when they decided they were going to double the number of stores that year and then again in the next year. Before then most places had access to a Walden's or B. Dalton at best. The romance sections in those would be maybe a dozen three foot shelves as opposed to the dozen cases of 6 three foot shelves each that my store alone had at the end, right before it closed. (If I think hard I can remember how many it had when they expanded the section around '97 because I was shelving it then and we got in cases that were 2 shelves taller to accommodate the stock.)

maggie b. wrote:

2. What affect will it have on quality? Right now, publishers publish much that can be counted junk anyway. But - will they maintain editing standards in this new world order? Or will editors also be victims of the ax, with publishers eventually just making everything available in a sort of publish your own environment?


See above comment about the roles of editors and agents. The editors I have worked with in epubs had generally been very detail oriented, while the stories I have heard about editors in print pubs have not been so glowing.

maggie b. wrote:

3. Will we even need publishers? Will authors just be marketing directly to us? (shudder)


Writers are marketing directly to you. (Hello, my name is Charlotte and I write romance novels.) Dana Stabenow, Kim Harrison and Christopher Moore are on my Facebook "like" list, who's on yours? And I know a number of mediocre to awful authors whose sales are better than mine because they market themselves better than I do. (Yes, I know it sounds like sour grapes, but I'm the first to admit I suck as a marketer.)

maggie b. wrote:

4. Will authors find contracts harder and harder to hold on to? If you can't produce within a certain amount of time or sell a certain number will the next step be the ebook, want it or not?


It will be sell a certain number. The price of paper and shipping mean you have to sell more and more print copies to break even and publishers aren't in the business of breaking even. I'm not sure I see that as a bad thing though. While I enjoy a good paper book, I'm just as happy with my iPad with the complete works of P.G. Wodehouse, a couple of romances, a couple of mysteries and several games for chucking in my purse for the trip to Jordan next week.

maggie b. wrote:

Don't get me wrong. I know digital is the future and I have a kindle - plus kindle for my phone and kindle for my pc. But what it all means remains a mystery to me.

But my main fear is for the authors. At one point do they say enough and spend their time watching CSI rather than writing? And is that point having to sell your book for a buck ninety nine on Amazon?

maggie b.


Don't fear for authors. This isn't like a regular day job. Most writers work all day and then go home and write all night. If you look at the numbers of how many authors are making a living at their craft it's amazing there are any books being written at all. Personally, I spend all day herding cats…er kindergartners and come home in the evening to attempt to write. I love both professions equally, but not everyone is as lucky.
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